MAKE SOMEDAY TODAY | NIKE CUBS WORLD SERIES
As the Chicago Cubs celebrated their historic win in the World Series, Nike was doing the same—even before they won. We took over Chicago with huge posters that served as live reactions to in-game moments.
I may not understand the significance of the goat or the black cat, but either way, it was exciting to be part of this journey every step of the way!
In collaboration with an amazing team, I concepted and designed key visuals and layouts that took over Chicago's L-Train and key areas surrounding Wrigley Field.
Wieden + Kennedy